Trump’s manipulation of mass consciousness
Published in The Conversation, 2017
In this article, I analyze Donald Trump’s political communication through the lens of mass psychology. I argue that he manipulates collective fears, exploits cultural archetypes, and mobilizes resentment to consolidate his authority. I connect Trump’s success to broader structural dynamics of inequality and disempowerment, warning that these dynamics must be addressed if we are to resist authoritarian manipulation.
Recommended citation: Sosteric, Mike. (2017). "Trump’s manipulation of mass consciousness." The Conversation.
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